Help the charity you care about gain exposure and tell their story with $10,000 a month in free, no-strings-attached, ads from Google.

Let people know who you are, what you do, raise funds, recruit volunteers, promote events, and basically anything else you can do with a Google ad. We’ll give you one-on-one training, or get you a certified Adwords professional to run it if you’d rather.

Thanks to Google’s Ad Grant Program, this is happening right now for virtually any non-profit that properly applies. It doesn’t matter if you’re in the US or across the globe.

Few groups know about it, and those that do often find the steps to get the grant a little daunting. It doesn’t need to be like this. It’s only about one day of solid work to get everything up and running.

One day’s work. $10,000 a month (or more) of ads on Google for free.
Month after month. Year after year.
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In times of need people help each other. People respond.

We’re building a tool to help.

It’s not fancy – it’s very simple. It’s purpose driven and designed to work with local phone numbers across the planet (we’ll deliver messages to local numbers in nearly 200 nations).

There are two jobs it can do:
– It allows an organization’s key people to make one call and the system works down the responder list itself until it finds a qualified responder who confirms they’re available.
– Organizations can send text alerts to quickly get the right information to the right people (whether that’s a few select people or everyone).

That’s it. Very simple. …but in emergency operations with regular, old fashion, cell phones, simple is good. We want volunteers and workers scattered across the planet to save time when it counts.

It has to be solid and robust so it can be counted on in an emergency. We have medical care and relief groups waiting to use it. It has to easily be used by people that speak a wide range of languages intuitively.

Low cost is important too. As you can imagine, running a sexual-assault response line in rural Oregon or an orphanage/response center in Ethiopia means a ‘technology’ budget of zero. Continue reading →